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Strategic Planning
Vision without structure is wishful thinking. These posts explore how organizations can move from aspiration to execution — building the strategic clarity that turns good intentions into measurable results.


Every Strategic Plan Should Begin with an Act of Imagination
Image by Marcus Winkler on Unsplash Most people think strategic planning begins with analysis. They are mistaken. The spreadsheets come later. The environmental scan, the SWOT analysis, the goals, objectives, budgets, and implementation plans all come later. A strategic planning process begins somewhere much simpler—and much more profound. It begins when a group of people asks a deceptively ordinary question: What kind of future are we trying to create together? That is not a

Russell E. Willis
Aug 73 min read


Planning in the Polycene: Why AI Changes Everything Beneath Your Strategy
Strategic planning practice over the past half century was built on an assumption so foundational we stopped noticing it: that the future is continuous enough with the present to chart a course forward. We now live in what Thomas Friedman calls the Polycene — an era shaped not by one disruptive force but by many converging at once. Of all those forces, AI is the most organizationally consequential, because it doesn't just change the environment around your organization. It ch

Russell E. Willis
Feb 263 min read
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